Who is your pick for Picker of the Week?

Wednesday, September 21, 2011

Picker Tip of the Week: A Picture's Worth a Thousand Words

We can't tell you how many times we've researched an item that we're listing to set a fair starting price or a BIN and at the end of the auction it ends up selling for more than the average sale price.  And we're left scratching our heads wondering why the heck it happened.  We've also seen where you'll have several similar items and some sell high while others sell low or not at all even though it's the same thing in the same condition.   The trick is to open the different listings and more often than not the listings that sell for high have several more pictures than the ones that sell for lower.  Also, the quality of the pictures are usually much better.

We, as pickers have to remember that while we can touch, feel, hold and see every detail of the item, our buyers cannot do that until they receive it.  Put yourself in the buyer's shoes and think about when you purchase something off of eBay...are you more inclined to put a bid on something that has a single, semi out of focus, dark picture? Or are you going to be more interested in the one that shows even the smallest flaw so that you know EXACTLY what you are buying?

While we realize that it's going to take extra time and effort to take a few nice photos, it could make the difference between a sold and unsold item.  It could also mean a significant difference in sale price.

Things to remember when taking photos:
Light (Brighter is Better)
Focus (It's not easy looking at blurry pictures)
Quantity (cover as many angles as possible)
Close Ups (it gives your buyers the opportunity to "examine" what you are selling)
Issues (if there is an issue, it's better to point it out in a picture than to write about it)

~T&D

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